Mutual Adoration to open flagship store in Detroit’s Jefferson-Chalmers neighborhood!!

Photo Courtesy of Crain’s Detroit Business


Over recent years, the city has seen a tremendous amount of investment throughout the city. The majority of that investment however has been in the areas in and around downtown. Design firm Mutal Adoration is looking to change that however with the announcement that they will be opening a flagship store in Detroit’s historic Jefferson Chalmers neighborhood.

From the Crain’s Detroit Business article:

Mutual Adoration started five years ago inside a house in Ferndale. It specializes in furniture, frames and housewares made of reclaimed wood. A third of its sales are done online, another third are through custom residential and commercial work and the rest is from wholesale, Fox said. Its products are available in 44 stores across 18 states.

Recent revenue figures were not disclosed. The company’s sales in 2014 were $60,000, Crain’s reported last year, and revenue jumped to $140,000 in 2015. The company already had $70,000 in sales after the first month of 2016, Crain’s reported.

Maki said the company’s revenue has doubled each year since it opened, but he expects this year’s sales to be a bit slower due to the move.

The company has two full-time employees and one part-time. It is adding one part-time and one full-time employee for the store.

Mutual Adoration received a Motor City Match “space” award last year, which helped it locate a spot in the city to expand. It also won a $35,000 matching grant from the program earlier this year.

Maki said they have spent about $100,000 building out the new shop. Mutual Adoration worked with Detroit-based designer RL Concetti on the storefront.

To read the full article, click on the link below

Designer Mutual Adoration to open workshop, store in Jefferson Chalmers


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